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| 1947 |
* Sanko Kako Co.,
Ltd. established.
* Production and sales of Pias cosmetics commenced. |
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| 1949 |
* "Lip Flora Belles Modes
Cream" launched. |
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| 1950 |
* Sanko Kako Co.,
Ltd. renamed Pias Co. Ltd.
* "Pias Flora AB" launched. |
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| 1952 |
* "Pias Color"
consumer-use cosmetics launched. |
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| 1953 |
* National advertising
campaign through tie-in with a popular movie
conducted.
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| 1955 |
* Pias Star Parade
held in major cities in Japan by inviting
regular customers of Pias cosmetics. |
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| 1958 |
* Overseas trading
department established.
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| 1960 |
O'Leary Corporation
commences operation. |
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| 1963 |
* O'Leary "Covermark
S" goes on sale.
* Opera "Slim Line" lipsticks launched. |
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| 1964 |
* Pias
sponsors a popular TV drama series.
* Opera "Colorful Eyeliner" and
"101-color Lipsticks" go on sale.
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| 1967 |
* Imported
oral cleaning device "Water Pik"
launched in Japan.
* Opera "Eye Petit" goes on sale.
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