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The extraordinary quality
of Pias products has its origins in the intensive
R&D that is constantly performed. At its central
R&D Laboratory, Pias employs a multifaceted
approach to realize its next-generation beautification
and healthcare technologies that range from basic
technological research, development of new materials
to advanced dermatology. The Group's many alliances
and partnerships with universities and research
institutions provides ideal support to its quest
to develop cosmetics distinguished by strong scientifically-proved
functionality and practical efficacy. |
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Pias Group Central
R&D Laboratory
Kobe's High Technology Park is home to the Pias
Group Central R&D Laboratory and many other
high-tech research organizations. Comprising one
research department and two development departments,
the Laboratory is the engine that powers Pias' progressive
efforts to create and introduce products offering
real benefits and distinctive characteristics that
distinguish Pias from the competition. The Laboratory
is dedicated to promoting the development of effective
new ingredients and product implementation technologies
while maintaining close ties with universities and
medical professionals.
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As the Pias Group's scope
of business expands, research handled by the Central
R&D Laboratory diversifies as well. Increasing
importance is placed on development themes such
as products tailored to each brand strategy, and
maintaining higher product safety. In addition to
high-function cosmetics with considerable growth
potential, the Laboratory also conducts new areas
of study such as medicine, biotechnology and nanotechnology.
Aiming for significant results by developing its
proprietary technologies and passing them as legacies
to future generations, research is constantly ongoing
at the Central R&D Laboratory. |
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Policy on Animal Testing |
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Beauty Laboratory
The Beauty Laboratory is tasked with developing
beauty care policies and theories for the entire
Pias Group and establishing brand-specific beauty
care strategies and techniques. The Laboratory also
devises color-marketing techniques based on color
trend studies and composes an educational curriculum
for training attendants and esthetic treatment experts
to help them acquire more knowledge and practical
skills. The Beauty Laboratory also advises from
a cosmetics point of view regarding technological
"seeds" and research results from the
Central R&D Laboratory. |
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